Home / Compare agents / Propnex Realty / Goh Gui Zhen, Serena (Serena Goh)
93
AGENTSCORE
Top performer

Goh Gui Zhen, Serena (Serena Goh)

Propnex Realty property agent in Hillview · CEA R043860C
155 transactions31% in Hillview66% condo & apartmentHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Ranked on CEA dataUpdated Aug 2026
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Is this your profile, Serena?

In the 30 days to 26 Aug 2026, members of the public opened 1,451 different Singapore agents' CEA records here, 1,298 of those arrivals straight from Google. 6 of those agents had claimed their page. The other 1,445 were spoken for by a page they have never seen.

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22 deals a year is the top tenth of the market.

5median12top 25%22top 10%56top 1%

Deals per agent over the last 12 months, from the CEA register.

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The record at a glance

Strong seller representation in Hillview.

Goh Gui Zhen, Serena (Serena Goh) holds an exceptional AgentScore of 93/100 on 155 CEA-recorded transactions. 61% of that activity is sales rather than rentals, and of the sales with a recorded side 72% were seller-side, representing the person selling. The record centres on condo and apartment transactions, over roughly 8 years of recorded activity.

Synthesised from Serena's CEA transaction record. Full breakdown below.

Verified track record

94
Recorded sales
55
Seller-side resales
0
Sales logged on FairComparisons

Seller-side resales are the deals where this agent represented an owner selling an existing home, which is the closest match to hiring them to sell yours. Recorded sales include new project launches, where the seller is the developer. 61 rental transactions are also on record. Counted from official CEA salesperson records. No sales have been logged on FairComparisons yet; this fills in as the record grows.

Deal breakdown

Serena's 155 CEA-recorded transactions at a glance.

155DEALS
Resale81 (52%)
Rental (whole)52 (34%)
New sale13 (8%)
Rental (room)9 (6%)
Seller · 68 (72%)Buyer · 26
Which side of a sale they usually represent
Landlord · 60 (98%)Tenant · 1
Which side of a rental they usually represent

Activity over time

Serena's recorded CEA transactions by year, sales and rentals.

2
2018
2
2019
16
2020
25
2021
20
2022
20
2023
29
2024
27
2025
14
2026
Sales Rentals

Performance overview

Based on 155 CEA transactions recorded to date.

Property mix
Condo & apartment
66%
HDB
32%
Landed
1%
EC
1%
Represents
Seller
44%
Landlord
39%
Buyer
17%
Tenant
1%

Where Serena is most active

Hillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
48
Tampines/ Pasir Ris
13
Serangoon Garden/ Hougang/ Punggol
12
Pasir Panjang/ Hong Leong Garden/ Clementi New Town
6
Yishun/ Sembawang
5

Transaction record

Every deal below is from the CEA salesperson public register. No price or address is published in this record. Verify Serena's current CEA registration ↗

68
Sales representing the seller
26
Sales representing the buyer
61
Rental transactions

Selling a home? Serena represented the seller in 68 of 94 recorded sales, alongside 61 rental deals.

Last recorded deal · Jul 2026
DateTypeActing forPropertyArea
Jul 2026ResaleBuyerHDBBukit Batok
Jun 2026Whole RentalLandlordCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Jun 2026ResaleSellerCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Jun 2026Whole RentalLandlordCondoSerangoon Garden/ Hougang/ Punggol
May 2026ResaleSellerCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Apr 2026Whole RentalLandlordCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Mar 2026Whole RentalTenantCondoBalestier/ Toa Payoh/ Serangoon
Mar 2026Whole RentalLandlordCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Show 52 more recorded transactions (of 155 on record)
DateTypeActing forPropertyArea
Mar 2026Whole RentalLandlordCondoTampines/ Pasir Ris
Jan 2026Whole RentalLandlordCondoPasir Panjang/ Hong Leong Garden/ Clementi New Town
Jan 2026ResaleBuyerHDBToa Payoh
Jan 2026ResaleSellerCondoUpper Bukit Timah/ Clementi Park/ Ulu Pandan
Jan 2026Whole RentalLandlordCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Jan 2026Whole RentalLandlordCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Dec 2025ResaleSellerCondoKatong/ Joo Chiat/ Amber Road
Dec 2025ResaleSellerHDBToa Payoh
Dec 2025ResaleBuyerHDBYishun
Dec 2025Whole RentalLandlordHDBChoa Chu Kang
Sep 2025ResaleSellerCondoSerangoon Garden/ Hougang/ Punggol
Sep 2025ResaleBuyerHDBWoodlands
Sep 2025ResaleSellerCondoTampines/ Pasir Ris
Aug 2025ResaleSellerHDBKallang/Whampoa
Jul 2025ResaleBuyerHDBTampines
May 2025ResaleSellerHDBSerangoon
Apr 2025New SaleSellerCondoJurong
Apr 2025ResaleSellerCondoTampines/ Pasir Ris
Apr 2025ResaleSellerHDBTampines
Apr 2025New SaleSellerCondoKatong/ Joo Chiat/ Amber Road
Apr 2025ResaleSellerCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Mar 2025ResaleSellerCondoPasir Panjang/ Hong Leong Garden/ Clementi New Town
Mar 2025ResaleBuyerCondoSerangoon Garden/ Hougang/ Punggol
Mar 2025ResaleSellerECKranji/ Woodgrove
Mar 2025ResaleSellerHDBBukit Timah
Mar 2025ResaleBuyerHDBPunggol
Feb 2025Whole RentalLandlordHDBChoa Chu Kang
Feb 2025New SaleSellerCondoTampines/ Pasir Ris
Feb 2025Whole RentalLandlordCondoTampines/ Pasir Ris
Feb 2025ResaleSellerCondoQueenstown/ Tiong Bahru
Feb 2025Room RentalLandlordCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Jan 2025Whole RentalLandlordCondoAnson/ Tanjong Pagar
Jan 2025ResaleSellerCondoSerangoon Garden/ Hougang/ Punggol
Dec 2024New SaleSellerCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Dec 2024Whole RentalLandlordHDBCentral Area
Oct 2024ResaleSellerCondoMacpherson/ Braddell
Sep 2024Whole RentalLandlordCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Aug 2024ResaleSellerCondoPasir Panjang/ Hong Leong Garden/ Clementi New Town
Aug 2024ResaleBuyerHDBQueenstown
Jul 2024ResaleSellerCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Jul 2024ResaleBuyerCondoTampines/ Pasir Ris
Jun 2024Whole RentalLandlordCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Jun 2024Room RentalLandlordCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Jun 2024Whole RentalLandlordCondoSerangoon Garden/ Hougang/ Punggol
Jun 2024ResaleSellerCondoSerangoon Garden/ Hougang/ Punggol
May 2024ResaleBuyerHDBSengkang
May 2024Whole RentalLandlordCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
May 2024Whole RentalLandlordCondoPasir Panjang/ Hong Leong Garden/ Clementi New Town
Apr 2024New SaleSellerCondoHillview/ Dairy Farm/ Bukit Panjang/ Choa Chu Kang
Mar 2024ResaleSellerCondoSerangoon Garden/ Hougang/ Punggol
Mar 2024Whole RentalLandlordCondoSerangoon Garden/ Hougang/ Punggol
Mar 2024ResaleSellerHDBChoa Chu Kang

This record reflects transactions in the public CEA register. Off-market deals and very recent transactions may not appear yet, and government data is published with a lag. Spotted an error? Report it and we will check it against the source.

Client reviews

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Current listings

Active marketing listings. Listings do not affect AgentScore or ranking.

sale · The Atelier
S$1.7M
2 Makeway Avenue, D09
sale · Hallmark Residences
S$2.3M
17 Ewe Boon Road, D10
sale · The Hillier
S$940K
6 Hillview Rise, D23

AgentScore and ranking are computed from CEA, URA and HDB records only.

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Scored on their CEA transaction record in Hillview. Compare before you decide who to invite.

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Tan Pei Cheng (Pei)
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Phui Meow Kuan (Carol )
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Is this Serena?

This profile is compiled from public CEA, URA and HDB transaction records. If a figure looks wrong, we will check it against the source and correct verified errors. You can also claim the profile to add context, or ask us to remove it.

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Quick answers

About Goh Gui Zhen, Serena (Serena Goh), from the record.

Is Goh Gui Zhen, Serena (Serena Goh) a CEA-registered property agent?

Yes. Goh Gui Zhen, Serena (Serena Goh) is registered with the Council for Estate Agencies under registration number R043860C, currently with Propnex Realty. You can verify this on the CEA Public Register.

How many property transactions does Goh Gui Zhen, Serena (Serena Goh) have on record?

155 transactions are attributed to Goh Gui Zhen, Serena (Serena Goh) in CEA's public transaction records. The full breakdown by property type, transaction type and side is shown on this page.

What is Goh Gui Zhen, Serena (Serena Goh)'s AgentScore?

93/100. AgentScore is computed by FairComparisons from public CEA, URA and HDB records, weighing transaction volume, recent activity, market diversity and experience. Rankings cannot be bought or edited by any agent.

Which area is Goh Gui Zhen, Serena (Serena Goh) most active in?

Hillview, based on the location of Goh Gui Zhen, Serena (Serena Goh)'s recorded transactions.

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